This week, David and I get together to chat at our favorite podcast hangout – Books-a-Million in Spring Hill, TN. This place is such a great location during the summer because we can sit outside and get some great video with my little Sony DSC-RX100 pocket camera.
For this episode, we decided to make a list of 10 products and services that we use regularly, and have had a major contribution to the growth of our business. David covers five and I cover five.
We could have easily gone beyond just ten. In fact, after we recorded this episode, I kept thinking of additional services we should have listed. Fiverr, Kunaki, Aweber and Evernote definitely belong on that list as well.
GKIC Gold Membership Newsletter – David and I agree that it’s the best marketing newsletters we’ve ever read and we read a lot of marketing stuff. I can’t wait to get it in the mail every month because I always get one takeaway tip that I can apply not only to my business but also my client’s business as well.
99 Designs – We both love this service for one reason. Competition. Competition always brings out the best effort in individuals and with this crowd sourcing site, you find talented designers who will give there best in order to win. David and I have used 99 Designs for book covers, but you can also have them design logos, website headers, banners etc.
Odesk – In our opinion, this is one of the best outsourcing sites to find talented individuals. David explains why on the podcast.
CreateSpace – If you plan on self publishing a book (and you should), this is the way to go because of the low cost, and many of the new features they offer. They have a new feature now that allows you publish the Kindle version of your book through KDP as well.
Twillio – This is a fantastic service for call tracking and call forwarding. We talk about how we use this on our client’s sites to track incoming leads.
Optimize Press – If you are a WordPress user, you need to get Optimize Press. It is one of the best platforms for building powerful landing pages and sales pages for your products and services. We have both used OP to sell not only our own products and services, but we’ve used it for our clients landing pages as well.
Libsyn – You hear me mention Libsyn all the time. If you are serious about starting a podcast, you should start with their audio hosting services. Podcasting has played a big part of the growth of my business. If you want to try it out for free, just type in our promo code – “BIB” to get a month of free service.
Pond5 – This has quickly become one of my favorite resources for getting royalty free music and videos. If you podcast or create audio and video products, you’ll need background music, and sometimes video clips. I’ve used their service not only for creating podcast shows, but also audio reports for clients.
Screencast Secrets – Dave Kamisky’s training program is one of the best ever for learning how to create high quality video presentations without the need for a camera. In fact, all you need is Powerpoint (Keynote for Mac), and Camtasia Studio (Screenflow for Mac). This training program will give you the skill you need to create high quality video training products you can sell online or to companies. This is not a skill you want to outsource. You want to learn this one yourself. Trust me. The return on investment can be huge. I’ve used his training to learn how to create custom training programs for companies.
Bill Myers – David and I both agree that Bill Myers website is one of the best membership sites we pay for every month. Bill has been a copywriter and product developer since the 1970’s. He’s got some great video training programs, posts great articles every week and has a very active forum. It’s where I got to get recommendations on video lighting, camera reviews and other advice for creating high quality video.
Minibuk.com – This one is a bonus for offline marketers. This is a new service that I’ve just discovered, but I wanted to include it because it is nothing short of awesome! Our friend Tim Davis uses it to publish small pocket size books to handout to clients. If you are in the consulting business, I urge you to check it out. They will print high quality, small books not much bigger than a business card, for around $.60-.75 each depending on the quantity and page count. These are perfect for handing out to prospects at networking events, or conferences while everyone else is handing out those “boring business cards”.
As I mentioned, there are plenty of other services that we value, but we had to stick with 10. We’d love to hear what services you use that have contributed significantly to the growth of your business.