This week, Michael Fleischner joins me on episode 320. Michael is the author of SEO Made Simple, a book that sold more than ten thousand copies in its first year, and is one of my favorite resources when it comes to search engine marketing strategies that work.
Michael has been a guest on the BIB Podcast a number of times in the past to discuss Google Algorithm changes, Google Advertising and article marketing.
He’s appeared on the TODAY Show, ABC World News, Bloomberg Radio, and other major media.
He is also the founder of Upward SEO, an online reputation management company among other business ventures.
On this episode we’ll be talking trends in the world of digital marketing such as:
- The emphasis on visual marketing, and how to use the power of storytelling with social media.
- Why Facebook and LinkedIn may offer the best value and ROI in terms of paid advertising.
- Changes in organic search engine marketing & local search that can benefit you.
- How a continued emphasis on mobile optimization will affect you, and what you can do.
- And much more!
Enjoy the episode!